Topic Subject:There are perks to being on Rally Point...
EnemyofJupitor HG Alumnus Superbus
posted 17 August 2013 13:50 EDT (US)
I don't know about you, but Rally Point and the rest of CA's marketing/preview team have been excellent this time round- it's like they saw Paradox's "Beards" trailer for CK2 and went "Right, let's go match that".
Everyone seems like they've been high on sugar and are SUPER EXCITED about the game (and why not?) as well as actually bringing us interesting new things in a timely manner. The latest rally point is a very good example of this- spending a lot of time laughing, terrible pun, but also nitty gritty details.
Nice one.
And I shall go Softly into the Night Taking my Dreams As will You
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Cheesewiz HG Alumnus
posted 17 August 2013 14:27
EDT (US)
1 / 5
Maybe it's from me being out of the loop the past few years, but I don't recall CA putting forth this kind of effort before from a PR and marketing stand point.
Usually if a PC game company can afford to invest in marketing it's because they believe the product is going to sell well and want to amplify it. An interesting nuance to this is that they are doing online video promotions - not something silly like true online ads. Flashy ads or tv commercials mean they want a big opening week of sales, while online video promotions like these usually mean they are expecting the game to do well by word of mouth.
In other words, they seem very confident in their product!
Plus the atmosphere is really good and the people at CA have a good time. When not under pressure creativity can THRIVE.
General Rawlinson- This is most unsatisfactory. Where are the Sherwood Foresters? Where are the East Lancashires on the right?
Brigadier-General Oxley- They are lying out in No Man's Land, sir. And most of them will never stand again.
Two high ranking British generals discussing the fortunes of two regiments after the disastrous attack at Aubers Ridge on the 9th May 1915.
Scipii TWH Seraph
posted 17 August 2013 14:45
EDT (US)
3 / 5
Curious if we shall ever see another round of Time Commander or Decisive Battles-esque programs, as what happened with Rome: Total War. Certainly the graphical and cinematic capabilities of the games have improved immensely, so would seem like a better fit than ever.
Though, yes I do believe SEGA are pretty confident about their core PC games at the moment Cheesewiz. Between the strength of Football Manager, Total War and whatever else CA develop, and acquiring another renowned and profitable PC developer in Relic Entertainent. SEGA have a strong base, which already makes them a dashing return on investment, to continue to grow.
For all the talk that goes around about PC gaming dying or being dead. SEGA have carved out quite the profitable dominance of the PC market, especially strategy now with owning of both CA and Relic.